Framework

The basic framework (or how your website is built) has to be “spider friendly.” Here’s how it works…Every couple of months, search engine spiders crawl the entire world wide web. Do they crawl every word on every website? Well, not exactly. If they run into a website that is not created with search engine spiders in mind, an entire section of a website may be skipped.

So, what am I saying here? You just spent the past two weeks writing keyword rich content for your site in hopes of working your way up the Google ranking ladder, and it may be all for nothing? …possibly.

Some websites and blog themes (especially the free ones) are built on shaky frameworks that actually block search engines from crawling anything but the homepage. I recently explained it to one of my clients this way: “It’s like building rooms on your house without doors…Really pretty, but no one knows they are there because there is no way in.”

This is why Writers-Elite only builds with the SEO charged combination of WordPress and the Thesis theme. With the combination of these two as a framework, you can’t go wrong. They are made with search engines in mind. In fact, I’ve had sites that I’ve built on WordPress actually indexed with the search engines within 24 hours. Now, that’s what you want if you are trying to get noticed online!

Quality SEO Web Content

Once the basic infrastructure is covered, its time to focus on your SEO web content. Unique, informative, keyword optimized web content is the fastest way to reach your target audience and land yourself on page one of Google. 

The right keywords and keyword phrases help the search engine spiders to understand your content and rank your website accordingly. Writers-Elite will help you to choose the keyword phrases that you can use throughout your entire site for optimum search engine ranking.

Content should be added on a regular basis. We at Writers-Elite offer a Blog Management Package for busy individuals who just don’t have the time to add new content on a regular basis. With our Blog Management Package, we provide 5-10 keyword rich posts that are loaded into your blog panel and pre-set to “go live” on the web at future dates. We recommend two posts per week, so we will load all ten into your panel, set the first two for Tuesday and Friday of THIS week, the next two to go live Tuesday and Friday of NEXT week, and so on…until all of your SEO web content is preset to deploy. Doesn’t that sound nice? You’ll keep climbing in Google rankings on a regular basis, but won’t have to worry about your site again for the next 5 weeks.

You can do it this way, or you can just have us write two posts per week for you indefinitely. Then you REALLY won’t have to think about your site or worry about your business blog. Contact Writers-Elite today to discuss the plan that is right for you.

Internal Linking

Developing your website with an internal link structure is a vital part of your Google ranking strategy. Once your necessary pages have been created, such as About Us,  Services, Contact, Experience etc. you should link them with each other. This is especially easy to do in a blog post. I’ve already linked over to my Home Page earlier in this post. When creating content, I will keep in mind what my previous post topics were, and will link over to “more information” in related posts as they relate to the topic at hand.

How Does Internal Linking Help?

If you take the time to make sure that each page links with at least one another page, this will help the search engine spiders to crawl through from one page to the others, thus indexing all the pages of your website. I also use a plugin that provides  links to related posts and articles when I build a new blog. This plugin ensures that I have internal links (even if I forget to do it manually).

These are the main ways to move your business blog or website from the internet “abyss” over to “high traffic central.”

A business blog or website is built to increase your business and ultimately your bottom line.

In order to do so, you need to “get noticed” on the web. Writers-Elite does the work for you so you can focus on what you do best…Run your business!

Call us today at 239-440-856

Email: editor@writers-elite.com

Some of my clients have dabbled in business blogging and are trying to figure out the right way to write SEO web content that works. One recent client had been creating well written, valuable posts for the past year, but didn’t know that his website (created by a friend), probably wasn’t built in a way that was conducive to Google crawling and indexing his site. He was frustrated, wondering why all his hard work hadn’t added any traffic to his site.

SEO Web Content

If you still have no clue what I’m talking about, you’re not alone. I like to explain it like this…If you don’t have the correct framework for your business website, it’s like building rooms on your house that have no doors. They may be pretty, and full of cool stuff, but no one can get in there.

That’s exactly what writing content on some websites can be like. Frustrating, I know…but true nonetheless.

Why We Insist on WordPress

There are certain recipes for success that you just don’t mess with. Building your website or business blog with the combination of WordPress and the Thesis Theme is one of those recipes. Why mess with perfection?

Thesis is a Premium Theme that was created by a group of web developers that are adamant about constant improvements and SEO web content. If you install the Wassup Plugin, you will be able to view live traffic on your blog by readers, as well as spiders and robots crawling your site. The Wassup Plugin, although rather elementary, does give me a charge every time I use it. Whenever I finish writing a post and hit the “publish” button, I immediately look to the Wassup Plugin to make sure my pings are working and that the search engines are crawling my site. Wassup will show you, in real time, the number of robots, spiders, and real people who are on your site at any given moment.

I especially love Wassup when measuring the effectiveness of my viral campaigns. If I create a blog post and send it out to my 18 thousand followers on Twitter, I can immediately check and see how many individuals actually followed that Tweet link and are currently viewing my blog. Addictive? …. yes. But it’s tools like these that let me know that I haven’t built rooms without doors. People are visiting my blog, reading it, commenting…and at the end of the day, I’m getting business from the deal. Social networking is increasing my bottom line. And isn’t that what we all want?

Simply put, Thesis is powerful. It has a remarkably efficient HTML + CSS + PHP framework and easy-to-use controls that you can use to fine-tune each and every page of your site with a tactical precision that has never been possible before. The days of worrying about your in-site SEO are over—with Thesis, your strategy is “just add killer content.” SEO web content is what we do…and that is what will bring your Google rankings up.

Not a coder? Not a problem. The Thesis option panels allow you to command your site with ease, while Thesis does all of the heavy lifting behind the scenes. You’ve never had this much control over your site before, and this is precisely what makes Thesis indispensable to critical website owners all over the globe.

If you don’t already have a business blog… you should. A business blog will capture new business from around the web, funnel them to your site, and build a following of readers that will not only trust you, but tell others about your business as well.

Content

We all know that fresh content (blog posts) that includes targeted keywords and keyword phrases helps Google to crawl your site and to rank you with the search engines for those keywords.

First we get the business blog up. Second, we work a plan of getting your blog indexed and up to page one on Google by creating scheduled blog posts (usually two per week) to add to your blog.

These scheduled posts provide the fresh content Google looks for, plus builds a following of readers for you which gives you authority in your field. All of this works to pre-sell your potential client. They see that you have the business presence, the knowledge, and the credibility that they are looking for.

If this is something you are looking for, let us know and we will make it happen. We can talk about getting you a WordPress Blog set up (which can connect right to your main website with a button or tab).

Check out this basic blog that we just built:  http://PropertyAnswersNow.com

This is a site that will be geared toward investors, especially those from out of the country, looking to buy Florida property.

If you already have a blog, we can talk about the blog maintenance package, which brings 2 posts per week to your business blog. Each post has at least 7% keyword density and will keep your site up in Google rankings.

Wherever your stating point is, just start. Your bottom line will be glad you did.

Robin Bright

239-440-6856

What Can a Professional Blogger Do to Increase Your Bottom Line?

A blogger for hire, especially one who is experienced with SEO web content (such as myself), can get you indexed with Google and on the right path in a matter of months. Naturally, the first thing you need to do is add a blog to your current website if you don’t already have one already. Blogging is good for business. A blog allows you to keep your static (and sometimes stagnant) original, informative website, but freshen it up constantly with informative posts that ultimately pre-sell your potential clients on your business.

A blog helps you come across as an authority in your field. You are giving useful information on a consistent, scheduled basis. This shows that your heart is in what you do and that you have your client’s best interests at heart. You want to involve them, educate them, and keep them on a successful path by making the most use of your business.

Whether you own a local hair salon, a law firm, or an online marketing business, a business blog will work for you. A hair salon can offer weekly or seasonal style tips, hair product reviews, and educate clients about hair care. A legal firm can use popular questions he receives during consultations to create timely blog posts that will add value and credibility to his firm. Looking at your business through the eyes of the consumer, you need to step back and realize that without an informative business blog, you are merely another name in the yellow pages, or another advertisement. Blogs build trust. They develop real relationships and are an important part of networking and marketing. If I’m looking for a lawyer to represent me or a dermatologist for my skin condition, I’m going to choose the one who isn’t just a “name and a number.” An informative website and blog will put one business owner far above the next when it comes to gaining credibility and clients. New potential customers only know what you put out there. If it’s just an ad on Craigslist or a square box in the local paper, that’s not much to go on.

How Much Time Will it Take to See Results?

Luckily  blogs and fresh SEO web content are well favored by Google. Real, measurable results should take no longer than three months. It takes about that long for Google to cycle and crawl the entire web. If three months sounds like a long time, think of it this way… That amount of time is going to pass anyway. Wouldn’t you rather have a killer blog filled with valuable information than nothing at all? Trust me, it will work in your favor.

The words you are reading right now are on my business blog. I receive new quote requests and client projects almost daily, just off of this blog. Yes, I advertise in other ways also. I have an ad up on a local forum, I use FaceBook and Twitter,  and I do network face-to-face with business owners on a regular basis. But this blog is my foundation for success. It’s a pleasant surprise to open my email and have two or three quote requests along with an order for a 10 article set every couple of days. My business would be non-existent without this blog. Armed with SEO web content I use it as my website / blog combo. If you’ll notice, I have a static home page that explains what I do, and I update with informative articles, such as the one you are currently reading.

If I relied solely on ads in forums or networking on Facebook, where would I send my interested potential clients to validate the fact that I am a professional writer who takes my business seriously? I’d have to explain and re-explain what I do to each potential client. This would waste valuable time, and no doubt I’d leave out some key details after repeating my trade to countless prospects. Yes, I still consult with clients over the phone and in person, but I feel confident that whatever they may have missed, they can find within the pages of my business blog.

Isn’t it time you invested in the success of your business?

Whether you need a blog created or just need someone to write compelling, valuable, SEO web content for you…you’ve found your answer with Writers-Elite.

Contact me today. We’ll get you going on the road to online success. You’ll be glad you did…especially in about three months from now.

Email: editor@writers-elite.com

Phone: 239-440-6856

Or fill out the quote request, contact form on the sidebar of the site.

Mention this article (Improving Your Online Presence) & instead of $30 per post, you will receive a set of 10 search engine optimized, keyword rich articles for $199. I’ll even supply the image to go along with your post at no additional cost to you.

Ready to order your set of 10? Click here to purchase and then shoot me an email or give me a call with instructions.

Welcome to online success!

So, you’ve come to the realization that a business blog is the next logical step for your business marketing strategy. First of all, congratulations! The business blog (or mini-website) is the perfect way to get noticed both locally, nationally and even internationally.

Why? Because Google loves blogs. And according to Matt Cutts, from Google’s spam department, if you’ve chosen WordPress as your blogging platform, you have automatically positioned yourself far above the rest of the individuals and businesses trying to gain top Google rankings. At the 2009 Word Camp in San Francisco, Matt gave an enlightening blogging strategy workshop. One of his first points was in recognition of the benefits of WordPress and the fact that this blogging platform is built to take care of 80-90% of the mechanics of Search Engine Optimization (SEO).

So, you’ve made the perfect social media decision: Begin blogging to gain visibility for your business and you’ve chosen the perfect platform: WordPress

Now, that you’ve got a perfect beginning, let’s look at the recipe for creating a perfect blog post.

Why am I calling it a ‘recipe?’…because I like to cook. Okay, in all honesty I can spend hours on AllRecipes.com. I have my own account, I make recipe contributions to their website and I get abnormally excited about discovering a new dish. Along the way, I must admit that there are certain recipes that I consider to be perfect. One of them is my banana bread recipe. Now, I’ve tried other people’s recipes, but I always come back to the only one that has ever worked perfectly every time. I acquired it from a children’s cookbook that is now out of print and it is absolutely fool-proof. Never burnt on the outside and mushy in the middle, never dry–it’s perfect.

There is also a perfect recipe for blog posting. Whenever I use this recipe I get more traffic, more comments, and usually an email or two that eventually leads to new clients.  I’m going to share that recipe with you now. Keep it safe, because it really does work…every time, just like my banana bread recipe.

The Perfect Blog Recipe

1. Blog Post Headline: This one ingredient can either help catapult your post into a virtual buzz of interest or cause it to quickly die in the murky waters of ho-hum blogging.

Tips: Your title should fit in a Twitter tweet, so 110 characters or less will leave plenty of room for retweets. Also, titles that contain numbers, such as “The top 5 ways to….” or “The 10 best” work incredibly well.

2. Have a Point
Telling short side anecdotes is fine and can increase interest. It shows that you have a personality, but ultimately you must stick to one main point. Your post should address a concern, refute a popular idea, provide an answer, solve a problem, etc.

3. Search Terms or Keywords
In light of the subject of your blog as a whole, along with the main point of your post, figure out one or two popular key phrases that a person looking for your information would type into a Google search. Once you have them figured out, be sure to include these keyword phrases in your blog approximately 3-4 times throughout the post.

4. Bold Subheadings
Break up long passages and multiple paragraphs with subheadings. This is a general ‘best practice’ for web readers who like to scan articles for main points of interest. Using bullet points also helps.

5. Include an Image
Unique and thoughtfully chosen photos and images greatly increase the readability and of your blog posts. People like pictures. Your blog should not be boring.

6. Authority
If you are making statements in your posts, you can immediately add value to your post and increase your credibility with your readers by linking directly to trusted resources that will provide proof of your claims. In the first paragraph of this post I mentioned a quote by Matt Cutts. In order to add authority to my claim, I added the direct link to the video of his seminar. By doing so, your readers will trust you and also look to you as a provider of excellent resources.

Don’t worry about losing readers by linking to other sites. When you provide valuable resources your readers will come to you again and again as a source of information.

7. Call to Action
Always try to end posts with a question that will generate more comments or some other call to action. The more engaged your readers become, the more followers and subscribers you will have.

If you have found this recipe for the perfect blog post useful, or if you have additional tips, please leave a comment and let us know!

Now that building a website has been demystified by the ease of blogging (no more calling up the webmaster to make changes to your site), a recent army of SEO experts have emerged. Many of these “experts” are flexing their muscles by claiming that an understanding of SEO is beyond the scope of most business owners…Not true.

What Did She Just Say?

I know, I know…I can hear it now. Another round of ‘who does she think she is?’ Well, anyone who disagrees with me is most welcome to exit this site by using that charming little x located at the top right-hand corner of the screen.

SEO is not a mystery. Are there a lot of useful tools that can simplify the basics of keyword optimization? Of course. Do you absolutely have to use all of the bells, whistles and pages of data to rank with Google? No….

It does take a certain knack, but can easily be understood and quickly picked up by just about anyone.

What is the Bottom Line?

In a nutshell, the bottom line involves these two facts.

Fact number one: Your business blog must have a common theme that obviously shows throughout the entire site.

Side Note: In order to enjoy optimum rankings you need a blog. (Blogs receive lots of page-rank love from Google…This is covered in an exciting presentation by Matt Cutts, the head of the webspam team at Google who specializes in search engine optimization (SEO) issues. He highly recommends WordPress for fast indexing by Google)

Now back to the explanation of the necessary ‘common theme.’

Example: If you sell tires online and have a blog, your articles should all involve tires in some way. Types of tires, how to dispose of old tires, top 10 best tires, most reliable tires, etc. If a new Fast and the Furious comes out, go ahead and blog about it, but be sure to tell your readers what type of tires the car has and how well these tires perform.

Keeping a common theme will force you to naturally use keywords and keyword phrases that all pertain to your main objective—selling tires.

Fact number two: Think like the average Google searcher thinks.

Consumers who use search engines to locate information on the web are similar to people who are hungry. Instead of food, searchers are following impulses in varying degrees to supplement them–like a mental or emotional snack that essentially seeks fulfillment to satiate the desire.

If you can simply think like the ‘hungry searcher’ thinks when they are typing words into that little Google search box, you will be able to easily optimize and position your pages for mass consumption.

Keywords (or the words that a searcher types) represent the face of quantified intent. If increasing organic search engine traffic is important to your business, you are going to have to understand this part of SEO. Anyone searching is a potential motivated buyer. In order to be found, your pages must appease the way that THEY search.

Because of the human element involved in search queries—technology, keyword analysis and SEO tools can only take the “search engine guru” so far in site optimization. In order to blog for the potential buyer you need to take the way individuals search into consideration.

Let’s use myself and my husband as prime examples. If I were trying to find the mailing address for the Notre Dame football coach, I would use main keywords only. My search query would look like this:

• Notre Dame football Charlie Weis mailing address

I might also add the word 2009 to the query, just to be sure Google returns recent information. Now my husband is a different story. His Google searches look like he is talking to a live person or a crystal ball. His search query would say:

• How do I write a letter to Notre Dame’s coach Charlie Weis?

So, which is right? Well, of course, in my mind—mine is right. I can generally find information on the web much faster than my husband can. But what if we are both customers looking for a product. Then who is right? Should he lose out and not be able to purchase what he is looking for because he is not searching the proper keywords? That kind of thinking is ludicrous.

The consumer should not be the one to change. In order to attract the maximum amount of traffic, the blogger is the one who needs to change. By using common sense (and by observing how other individuals search for information on the web) you will soon be able to maximize your traffic to include every type of hungry searcher.

Immediate Changes You Can Make

Now that you are aware of this little gem of information, you can immediately begin to put it to good use. How? By modifying titles, meta descriptions, as well as internal and outbound links, to accommodate every type of searcher.

Want swarms of traffic from this ‘other half’ of Google searchers? Start implementing these phrases:

• How to
• How Do I
• I Need to
• What is the Best
• Pricing for
• I Want to Buy
• Should I

You would be amazed to see what some people type in as keywords:

• How Do I Find Out What Oil to Put in My Car?
• How Often Should I Change my Oil?
• I Need to Buy a Detroit Tigers Jersey.

Some people (like my husband) search how they talk. The point is this, contextual long tail keyword phrases placate tremendous search volume by their very design. We can discern the urgency or emotion behind the persona of the searcher by observing these traces of search intent.

By taking the time to think about the mindset of the consumer who is trying to locate your specific product or service, you can come up with an entire list of phrases that will bring eager consumers to your site.

The True Essence of SEO

SEO is not just about numbers and driving random traffic to your blog. SEO is all about targeting intent.

Think outside the box. Look beyond traditional keyword research tools and identify emotional triggers and catch phrases with significant volume attached.

Meta-Descriptions

Another huge mistake bloggers often make, is leaving off meta-descriptions. The meta-description is the little blurb that appears on Google’s search engine page. It is the first thing an individual reads when skimming the search engine results page and is a critical part of the SEO formula. Changes here can result in dramatic post-click marketing conversions.

The key is to capture the fleeting intent of a consumer and initiate the post-click marketing when they are in the heat of the search.

Content is Crucial

Now that the hungry searcher has clicked on your site, you must be able to feed them with benefit-rich, valuable information along with an emotionally-charged call to action such as:

• How to Increase Your Chances of Landing the Job You Really Want by 500%
• Cut Your Electric Bill in Half in these 3 Easy Steps

Look beyond keyword phrases that use less than four words. These are wonderful, but highly competitive for page one Google rankings. Use them along with long-tail phrases and you will have the best of both worlds in terms of traffic.

Here’s another myth debunked: The falicy that there are specific rules and ‘tricks of the trade’ to keyword research.

There are no cut and dry rules to keyword research, aside from finding the sweet spot of conversion. Since its all about matching queries with products and services, don’t be afraid to break away from the pack and devour a niche from targeting contextual conversation (in query form) to increase traction from consumers already eager to purchase.

If you don’t want your boat rocked…stop reading now.

I would consider myself to be a pretty well rounded individual.

How Did I Get Here?

If you want to talk about what defines me, or what right do I think I have to call myself “well rounded”….let’s see:

• I’m a woman in my 40′s.

• I am the mother of three amazing teenage children, yet I don’t use the fact that I’ve birthed them as a free ticket to be overweight.

• I raised all three of my children alone after a failed first marriage. I was exactly 30… I looked at myself in the mirror and said, “Is THIS what you want your life to be about?” My ex-husband, who is now my friend, was horribly addicted to drugs. Soon after my 30th birthday, the four of us (my children and I) found ourselves alone. My son is the oldest. He was five at the time.

When my children were toddlers, I didn’t date. I never left them with daycare so that I could go to a bar and meet men. When my marriage failed, I stayed in church. I taught Sunday school…I taught children’s church…I became a youth leader…I helped others instead of feeling sorry for my own circumstances.

When I was 31, I became the first woman of my church to be honored with the, “Mother of the Year Award.”

I never relied on a man to take care of me…ever. (Unless Jesus counts as a man…and He does).

I’ve never received child support, yet I somehow always found a way to make ends meet.

My children attended a private Christian Academy (reserved only for the elite) <–funny how God makes things happen when you aren’t crying ‘poor me’ all the time.

I never looked for handouts. Instead, I relied on my intellect, tenacity and strong will to make things happen. I trusted God to make me stand out from the crowd.

Who Am I Now?

Now, let’s fast forward….Have we been through a lot? Yes…Do you want to hear it all? No.

I’ll cut to the chase. I am a strong, powerful, hit-the-ground-running kind of girl, who will never fully grow up, yet will always survive. Recession? Big deal. I’ve been through much worse.

What’s my point? Do you think you can handle my point? I hope so….because HERE IT IS:

There is a concept that I’ve always known about, although I wasn’t aware that it had a name. It’s called Social Clustering.

The secret of my success lies in the fact that I have always stayed away from it. Instinctively, I knew that it would get me nowhere.

Maybe it was because I was an only child…a loner. I have no clue what the true reasoning is, but I’m so thankful that I’ve always steered clear of it.

What is Social Clustering?

Want a one word answer? Poison.

Don’t believe me? Well keep reading…

Social Clustering:  Much like the fact that “you are what you eat” holds true, many of your good and bad traits are driven by the people who you allow into your inner circle.

Here are some sobering facts:

According to studies, when an individual becomes obese, his or her friends are 57 percent more likely to become obese as well. Even more astonishing is the fact that the effects don’t stop there. Connecting friends are 20 percent more likely to become obese, even if the connections factor down to ‘a friend of a friend.’

Is that crazy? Do you think it’s not true? Well, you’re wrong…period.

I’ve been through every situation in the world, even support groups. Guess what? Most support groups are nothing more than a union or comradeship of people who have the same problem. Do you think this helps them? Think again.

The Frequent Failures of Support Groups

When people go to support groups they often create bonds around their weaknesses with others who share the same weaknesses. Perhaps this makes the weakness become more ingrained in their identity, makes it seem more normal, and makes it harder to change. If this is true then perhaps the support groups that work are those based around doing something positive, rather than those based around not doing something negative.

And, from an online perspective, if you write about having a specific personal problem (not being able to quit smoking or being overweight) you will attract people with similar flaws into your life…recalibrating your sense of normalcy and making it harder to change the behaviors which create the undesirable results.

Hence, the phrase is true, “The more you try to erase something…the more it appears.”

How to Use the Eraser Correctly

So, what’s the answer? What’s the hook here? What am I trying to say?

It’s not pretty, but it’s the truth….

You are alone in this game called life.

Are there a million self proclaimed ‘gurus’ that will try to tell you how it’s done? …of course.

Are there encouragers, life coaches and enthusiasts who will steer you in the right direction? Yes.

Bottom line. You’ve got to get some tenacity for yourself. You have to OWN your situation. Own it and conquer it.

Two examples really quick and then I’ll let you get back to your life:

Example 1 – The economy was starting to fail here in Cape Coral. Foreclosures were popping up and a 30,000 dollar water assessment was coming through our town. What does that mean? Well, for us it meant an extra $175 per month added to our mortgage payment that was already $1600 per month. The house was built in 1984, had no dishwasher or garbage disposal and only had 1400 square feet of living space.

As soon as I received the “water assessment” notice in the mail I made a clear and conscious decision.  I was going to sell this house.

I called my husband. He said, “The economy is bad. The house will never sell. Especially with the water assessments tacked on.” —and then he heard me speak.

I said, “Andrew…I am telling you right now that I am 40 years old, I’ve paid my dues and I deserve this. If I am going to pay almost two grand per month for a house payment, it should at least be a big, roomy, beautiful house.” <–We have four children, two dogs and a cat. We need ROOM!

I’m not going to tell you how it all played out, because that would take an entire book…Here’s what I WILL say: I sold the house; by myself. I put the house on a For Sale By Owner’s web site and I sold it. During this period of time I had plenty of opportunities to align myself with the “rest of the real world.” Several realtors spoke with my husband.  They gave us numerous print outs of what the houses in our area were selling for. (basically they were telling us that we were crazy)…. I didn’t listen. I proclaimed OUT LOUD, that if ANYONE in Cape Coral was going to sell their home, it would be me. My husband tried to get me to look at the statistics…I despise statistics. I wouldn’t look. I threw all the print outs away. Basically I acted like a kid who puts their fingers in their ears and says, “La-la-la-la-la-la, I don’t hear you.”

And guess what? I sold my house. Not only did I sell it but I got the price I asked for. That’s me. That’s what I do. I close my ears to the ‘norm’ and I go for what I want.

Example 2 – My online freelance business.

When I first began writing online I joined a group called WAHM’s forum. Join it, go ahead. It’s great. Every woman on the forum will tell you exactly how you can write articles and web content for approximately $5 per 500 word article. If you can make a living with that, I salute you.

When I first joined the forum, I was full of optimism. I gained information, did some research, I knew that I had stellar writing and management skills, so guess what I did? I tried to align myself with one of these women (any of them really) to start a business.

Social Clustering at its finest. Do you know what I was met with? Ummm…. uhhh… yea okay. I’ll get back with you. And then there was the day that one of the WAHM oldies sent me THE LETTER. I lovingly refer to it as THE LETTER because it is what catapulted me into the success I am enjoying online right now.

In short, her letter to me said this…”I have researched you, Robin. You have been with WAHM (work at home mom’s) forum for exactly one month and ALREADY you are (rocking the boat) trying to tell these women that they are working for peanuts, they can make more and that they can own their own business. Who are you to say this? Who are you?…”

This resonated with me and reminded me of so much in my life. Who am I? Who do I think I am to immediately recognize the problem, find the answer and build an online business. … The sheer nerve of me.

What am I really saying here?

What I’m really saying…or urging you to realize, is that social clustering is true. It is a fact. I got in with WAHM’s forum and then quickly got out.

I immediately recognized the fact that my goals were much higher than these women, so I left them. I had to.

If I had aligned myself with them, I would have become one of them.  I don’t believe in excuses for failure.

What am I telling you here today?

Basically this: You are alone.

Can I email you some form of encouragement or pep talk? Yes.

Can I recognize the problems in your life? Can I see what is holding you back from success? Yes.

Can I say, “Go get ‘em…You can do it!”…. Yes.

Will it work?

That’s up to you…

Success, at times, is a lonely place.

Success is a step above your peers. It’s a benchmark. It’s an achievement brought on by determination….tenacity, and the ‘knowing’ in your heart that just because no one else has done it, that doesn’t mean YOU won’t.

If you have a determination to succeed, please tell me about it….comment…encourage others…..

There is so much failure in the world today. We need more trailblazers… Be One.

Matt Cutts, the head of the webspam team at Google who specializes in search engine optimization (SEO) issues, praises WordPress as the perfect choice for an SEO-friendly and quickly indexed blogging platform. WordPress automatically solves most SEO issues that bloggers may encounter and gives your blog an amazing head-start.

Bottom Line: Google Loves WordPress Blogs.
WordPress makes your site easy for search engines to crawl and solves up to 90% of the mechanics of SEO. WordPress is the first step anyone can take towards creating a popular online business.

Also, be sure to use a WordPress theme with a clean code. Matt Cutts uses the Thesis Theme on his blog and praises it for excellent CSS handling. Writers-Elite is a combination of WordPress and the SEO Supercharged Thesis theme. The combination of these two will give you all the SEO juice you can handle.

As far as search engine optimization and keyword research goes — Basically Matt Cutts’ advice was to not worry about small things, but to spend time on writing valuable, relevant and targeted content that your audience would share and link to.

If you are ready to get started with your business blog, but need a helping hand, Writers-Elite offers our Blog In A Box package. We will install WordPress to your hosting platform, install and optimize your Thesis theme and even create your home page and your first several pages of content or blog posts. You can be ready for action within 48 hours.

For more information, please email: editor@writers-elite.com

Obviously, one should be wary of the messenger here, and the methodology isn’t exactly scientific. But the results are overwhelming.

HubSpot looked at 1,531 of their small and medium sized clients’ sites, roughly half of which had blogs.

Clients running blogs had 55% more visitors than those who didn’t, fueled by 97% more inbound links and a whopping 434% more indexed pages.

The statistics don’t lie. Are you ready for your own dot com business blog?

Writers-Elite can create you  a “Blog in a Box.” What does that consist of?

• A Word Press Blog installed on your hosting plan.

(We recommend Hostmonster)

If you don’t know how to get this first step accomplished, let us know. We will walk you through it.

• Thesis theme installation. It’s a Search Engine Optimized Super-Powered theme for your blog.

You have to have a theme. It’s the framework of your blog. You can use Thesis, or any other that you may like…We strongly recommend Thesis though. Check it out…It’s got plenty of Google juice and will get you indexed quickly.

• 10 Articles for Your New Blog

Because, bottom line…You don’t want your new blog to look like a new blog–especially if you are using it for sales. You will need:

• A Home Page
• About Us Page
• 8 engaging, intelligent articles with proper keyword density that will provide your new followers with valuable information about your product, the industry, etc.

Contact us today and we will make it happen for you.

Just think, you can have a Business Blog within the next couple of days. We will even create a cool header for you. What more could you ask for? ….Well, if there IS more, just ask and we will make it happen for you!

partnershipmktg@aol.com ||  239.440.6856