Online Power Tip

Making This Online Thing Work for You



Tip #1  Getting There From Here

Well, aren’t you lucky? You caught me at tip number one. You are here from the beginning and can take this journey along with me. Get ready…these tips won’t always be what you’d expect, although they WILL be what you need.

So how do you get there from here? How do you go from ‘making the decision’ that you’re going to put up a website to actually reaping monetary benefits from the idea? It’s really easier than you think. Regardless of your industry, level of education, or prior success, there is one thing that is absolutely vital in order to experience true success. If you take this one thing and harness it’s power, I promise that you will benefit beyond your imagination. Ready for this? …Be Credible. That’s what the world today is looking for.That’s it?  That’s so much…you have no idea.

Webster’s dictionary defines the word Credible as meaning: Trustworthy, reliable and worthy of confidence.

You are never going to rise above the crowd or enjoy true success without being credible. Situational ethics abound. Haven’t we practiced them long enough to realize that they don’t work? Get rid of them…. Become a no-nonsense, black and white, straight shooter who walks the fine line, and you will hit your mark every time.

be credible

How do you walk that line? Easy, start with the small things and allow credibility to drive every decision you make, and you will literally take a shortcut to success. Think about it, if you use credibility and honor as your guide, you will cultivate trust with every person you come in contact with. If you win a person’s trust, you’ve won them as a friend, client, partner, team-mate—and the list goes on. Make sound decisions instead of taking shortcuts. Don’t follow humanity. Do I practice this every day? I can honestly say, yes… I make a conscious effort to walk in credibility every day. Do I ever miss it? Not on purpose, but yes–I’d be a liar if I said I didn’t fail miserably at times.

I stumbled across the snappy little piece of art (the quote from humanity) while I was looking for something else. While I may not have thought to put it quite so abrasively…I do agree, it is indeed a coherent example of what humanity sounds like today.

You’ll probably be lonely when you insist on taking the high road. It’s often the more difficult, more time consuming choice, but at the end of the day…it’s the RIGHT choice. I read an article this morning that was written by an intelligent and successful PR Marketer. She was talking about the unethical behavior and outright marketing sabotage that goes on in the PR world. She told a few stories about large businesses hiring people to post false comments on forums that bash the competition, skew numbers and research results to make them look better, and so forth. Some think it’s no big deal, but the truth is that if we would shift the focus from, ‘What is my competition doing and how can I expose their faults’ to a simple, ‘How can I serve my client with excellence today?’ the world would be a better place.

Want to hear a secret? I don’t use any of the tools that monitor my competition or their level of success or failure, and I never will. Comparing yourself to others will only take you so far, especially with the state of confusion and lack of moral standards of the day. Do you REALLY want to measure yourself against the pooled ignorance of the crowd and somehow conjure up a warm fuzzy feeling because you aren’t ‘as bad as’ the majority? Don’t settle for just being better than your competition. Don’t settle until YOU are the benchmark–THAT is your goal.

That’s Power Tip number 1 and it is powerful. If you walk in excellence, you wont have to entice or spam your clients. You won’t need to come up with the next gimmick, freebie, or convincing sales letter. Walking in integrity and getting the job done have a way of speaking for themselves.

Make a conscious decision that today you are going to make all of your decisions based on the value you can add to others. Be careful, the snowball effect can be quite alarming. =]

Have a Powerful Day!

To your success, Robin Hale

{ 3 comments… read them below or add one }

Nadine September 5, 2009 at 11:26 AM

Thanks, Robin. That’s exactly what I needed to hear today. I’m about to free-fall, career-wise. By choice. Because I want to pursue what I’m passionate about and do so with integrity. And if I’m going to write, I want my words to reflect what I value.

I look forward to Tip #2!

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robinana September 2, 2009 at 5:39 AM

Collier: Thank you for the encouraging words and for your insight.

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Collier Ward September 1, 2009 at 12:49 PM

“Don’t settle for just being better than your competition.”
Well said. If the goal is to merely appear better than some common denominator, we should get out of writting and go into party politics.

Thank you Robin for raising this standard.

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